Strategy / Business Development
Chris Meade
Chris is Designworks' Business Development Manager, co-ordinating our new business and marketing activities.
Chris also works with the brand strategy team at the front end of jobs to define the market opportunity and appropriate positioning for a brand. His extensive industry experience, strong analytical skills, combined with his understanding of marketing and economic issues, make him a key member of the strategy team.
Clients Chris has provided strategic brand advice to clients including Leap Australasia, Guardian Healthcare, Formway Furniture, Hubco, KAREN (REANNZ), MCK Metals, PGG Wrightsons, The Building Intelligence Group, TheNewDowse, Right House and Rembrandt Suits, amongst others.
Chris has also worked as consultant for New Zealand Trade & Enterprise’s Better By Design programme, which helps firms to understand how design can be leveraged to grow their business.
"What I love is seeing the light go on in a client's eyes when they see how they can break out of the market into a space they can own – helping them see themselves in a completely different light and getting excited about what the future could hold."

